Roberts' Rules of Marketing Research http://www.RobertsResearch.com/ Dr. Dave Roberts on Marketing Research Issues en-us 2005 Wed, 5 July 2006 8:00:00 GMT Roberts' Rules Podcast #1: Integrated Marketing Communication and the Research Connection http://www.RobertsResearch.com/RobertsRules_1.mp3 Dr. Dave Roberts discusses marketing research and its integral role in Integrated Marketing Communication (IMC). Wed, 5 July 2006 8:00:00 GMT Marketing